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State of Play (2023)
Project Type
Multimedia Marketing Campaign
Date
April 2023 - August 2023
(Festival ran from August 3-13, 2023).
Role
Multimedia Content Producer and Videographer
State of Play is an annual experimental arts festival hosted at ODC Theater in San Francisco, CA. The festival focuses on dancers and other movement-based artists from the Bay Area and beyond. Above is the logo that I designed using images sourced from various artists who performed in the 2023 festival. This logo (and the video trailer below) were built and designed with only a few prompts from ODC Theater's Creative Director: risk, curiosity and experimentation.
The logo you see above was originally commissioned to be used on sweatshirts and other merchandise. Once it was completed, festival organizers wanted to use it as the new logo for onsite signage and all new print and digital materials moving forward. I built the entire logo using Adobe Photoshop.
